Disney Animation shared a look at some of Encanto’s original screenplays. The film, which was released in theaters on November 24, 2021, is the 60th feature film from Walt Disney Animation Studios.
The animated film features Mirabel, the daring young daughter of the Madrigal family, a magical family in a fictional Columbia, whose members were given a magical gift, with the exception of Mirabel. When her family and home begin to lose their magic, Mirabel sets out on a quest to solve her family’s problems.
Encanto was a box office success, earning just over $ 250 million worldwide. However, it did not explode until its current popularity until it began airing on Disney +, just one month after its initial release on December 24, 2022. Then, its original songs began to appear on the Billboard charts, with ” We Don’t Talk About Bruno ”reaching number 1 and becoming an inevitable meme. The song was even performed at the Oscars, despite not being nominated for Best Original Song (this honor went to “Dos Oruguitas”). Encanto culminated in winning the Oscar for best animated film.
On his official account of Twitter, Disney Animation has released a video showing a bit of magic behind the scenes at Encanto. It is a comparison of the original screenplays for the opening issue of “The Family Madrigal” and the final product of the film itself. Watch the video below.
Enchantment, a box office success
The head of the story for Encanto was Jason Hand, who has worked with Disney many times in the past. It is clear from the video below that the story could have been brought to life in such an imaginative and effective way, explaining in part why Encanto is such a sensation.
In addition, Hand is a Disney veteran, and with him at the helm of Encanto’s development, it makes sense why the story seemed so formed even at such an early stage. They had a lot of meticulously mapped details, down to Mirabel’s iconic glasses, which were drawn in color even on mostly black-and-white storyboards. It’s fascinating to see how, once all the processing power of Disney computers was added to the project, only minor things came to change, mostly just the angle of the frame or which objects were on which side.
Meet the fantastical, magical Madrigals in this storyboard side by side! Jason: Jason Hand, Head of Story #Enchant pic.twitter.com/naOEGBLD4g
– Disney Animation (@DisneyAnimation) March 29, 2022