Microsoft seems to be copying Apple’s biggest success in recent years

Will Microsoft soon use its own chips?

Will Microsoft soon use its own chips?

Apple catches the eyes of the world every year with new iPhones, iPads and Apple Watches. Usually, the smartphones are the star of the show. But in 2020 another product caused open mouths: the M1 chip.

The processor developed by Apple has since been installed in more and more PCs from the tech giant. The advantages are obvious: If hardware and software come from the same company, both can be coordinated much better with one another.

Microsoft seems to think so too. As Windowslatest reports, Redmond is also working on its own ARM-based processors. The development of Microsoft’s own silicon team is intended to compete with Apple’s M chips in terms of performance and efficiency.

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The focus for Microsoft is clearly its own operating system. Because the in-house ARM chips should be optimized for Windows 12 in particular.

Windowslatest became aware of the development at Microsoft after the IT company had advertised several relevant job vacancies on its website, including a Principal System on Chip (SoC) Silicon Architect.

The job description read as follows:

Most of the advertised positions are now said to have disappeared from the website.

However, Microsoft would have to hurry up with the development of the chips if Windows 12 is actually to appear as soon as some leaks would have us believe.

What do you all mean? Is there any truth to Windowslatest’s assessment? Is Microsoft actually working on a competitor to Apple’s M chips? And do you think the tech giant is on the right track with that? Or should Microsoft stick to its bars and focus primarily on the existing product portfolio? We look forward to your assessment in the comments!

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