The next edition of GAMERGY at IFEMA MADRIDwhich will take place during the following days December 13, 14 and 15continues to grow hand in hand with immersive entertainment and traditional sports without neglecting gaming. One of the novelties that have just been announced is the presence of Hexagon Cupone of the most prestigious paddle competitions in the world.
The perfect fusion among young people: traditional sports and video games.
Traditional sports have a massive global audience. Popular sporting events attract the attention of billions of viewers around the world. At the same time, esports and gaming have experienced impressive growth in recent years, especially among young people and those who are more familiar with the digital culture.
The entertainment industry is evolving towards the creation of synergies between traditional sports and gaming: the competitiveness and the teamwork are key aspects between the two, as well as the passion with which fans of both worlds follow the competitions and their strong sense of community.
Hexagon Cup is the event that has revolutionized paddle tennis worldwide. Under the slogan “For the Fans. For the Players. For the Game.”proposes a unique sporting and entertainment experience at the level of the world’s major sporting events. Following the incorporation of KRÃœ Padel by Taktika As one of the new teams of the tournament for its second edition and being KRÃœ Esports one of the biggest gaming organizations in the world, Hexagon Cup takes another step forward in the esports world and allies with Gamergy 2024.
All those attending the event who are padel fans or simply curious about sports will have the opportunity to participate in various immersive experiences in which they will be able to win great prizes, be in contact with their idols or learn more about the rules of the sport. Also, the following will be held activations with eight of the official Hexagon Cup teams that will participate in the tournament.
Second edition of the Hexagon Cup: dates and details of the teams
The Hexagon Cup is a team paddle tennis tournament that will celebrate its second edition of the January 29th to February 2nd. The best players in the world competing in eight teams and fighting for the biggest prize purse in the history of padel (1.2 million euros). The tournament will feature eight of the ten best players in the world in the men’s category and nine of the ten best in the women’s section. In addition, the best promises of the world paddle will have the opportunity to share locker room with the great stars of the sport.
The tournament will feature an innovative team format, which in this edition will increase to eight teams, in which the best professional players in the world, divided into men’s, women’s and Next Gen categories, will join forces to compete in teams led by great personalities like Sergio “Kun” Agüero and Leo Messithe Taktika Padel group led by Gabriel Perez & Edu Conde (Krü Padel by Taktika); Eva Longoria, Pepe Bastón & Dani Homedes of Dara Sport (ElevenElevenEleven); the Rafa Nadal Academy (Rafa Nadal Academy Team powered by Richard Mille); Pierre Gasly & Loic Fery (10 Padel); Andy Murray, Arran Yentob & Dani Vallverdu of AD Global Sports (AD/vantage); Robert Lewandowski (RL9 Team); MarÃa Esteve & Carlos Lopez-Lay (Team Bella Puerto Rico) and Hexagon Cup FANS (Hexagon Team).