Home LifeStyle HBO is facing a class action lawsuit over allegations that it provided...

HBO is facing a class action lawsuit over allegations that it provided Facebook with a history of unsolicited subscriber views. According to Variety, HBO is accused of providing Facebook with customer lists, allowing the social network to correlate viewing habits with their profiles. He also claims that HBO knows that Facebook can combine data because HBO is a major advertiser on Facebook, and Facebook can then use that information to redirect ads to its subscribers. Because HBO never received proper customer consent to do so, it is alleged that it violated the 1988 Video Privacy Protection Act (VPPA), according to the lawsuit. HBO, like other sites, discloses to users that it (and its partners) use cookies to deliver personalized ads. However, VPPA requires separate consent from users to share their video viewing history. “A standard privacy policy will not be enough,” he said. Other streaming providers have been hit by similar situations, and TikTok recently agreed to pay $ 92 million for a (partial) violation of the VPPA. In another case, however, a judge ruled in 2015 that Hulu did not knowingly share Facebook data, which could determine a person’s viewing history. The law firm involved in the HBO lawsuit previously won a $ 50 million deal with Hearst after alleging that it violated Michigan’s privacy laws by selling subscriber data.

108
0

HBO is facing a class action lawsuit over allegations that it provided Facebook with a history of unsolicited subscriber views.

According to Variety, HBO is accused of providing Facebook with customer lists, allowing the social network to correlate viewing habits with their profiles. He also claims that HBO knows that Facebook can combine data because HBO is a major advertiser on Facebook, and Facebook can then use that information to redirect ads to its subscribers. Because HBO never received proper customer consent to do so, it is alleged that it violated the 1988 Video Privacy Protection Act (VPPA), according to the lawsuit.

Read:  The new trailer for "Obi-Wan Kenobi" is here: when the Disney + series kicks off

HBO, like other sites, discloses to users that it (and its partners) use cookies to deliver personalized ads. However, VPPA requires separate consent from users to share their video viewing history. “A standard privacy policy will not be enough,” he said.

Other streaming providers have been hit by similar situations, and TikTok recently agreed to pay $ 92 million for a (partial) violation of the VPPA. In another case, however, a judge ruled in 2015 that Hulu did not knowingly share Facebook data, which could determine a person’s viewing history. The law firm involved in the HBO lawsuit previously won a $ 50 million deal with Hearst after alleging that it violated Michigan’s privacy laws by selling subscriber data.

Read:  Mazda, more popular than you think, in Romania: the numbers that change your opinion about Romanians

HBO Max, available in Romania

HBO Max was launched on March 8, 2022 in Romania. It will replace HBO GO, according to HBO representatives.

WarnerMedia’s premium streaming platform will be available for 4.99 euros per month, but it comes bundled with a number of offers. You’ll get discounted prices if HBO Max is released before March 31st, as well as a better annual subscription price.

Previous articleBarça must measure its euphoria against Galatasaray
Next articleNetflix could introduce a cheaper subscription, but with a big disadvantage