Experienced world builder Jess Lanzillo joins White Wolf as Creative Director for World of Darkness – That’s Gaming

White Wolf, the official licensing and publishing entity for World of Darkness titles enjoyed by millions of players worldwide, including Vampire: The Masquerade, Werewolf: The Apocalypse and Hunter: The Reckoning, today announced that Jess Lanzillo is now Creative Director for World of Darkness. Lanzillo, an experienced creator of world-renowned gaming and entertainment franchises, joins at a crucial time as White Wolf brings in the licensing and publishing for World of Darkness itself to provide more unified, high-quality experiences within their modern horror IP.

Prior to joining White Wolf, Lanzillo worked at Wizards of the Coast, where she was Vice President of Franchise and Product for DUNGEONS & DRAGONS, having spent years creatively leading the franchise for Magic: The Gathering. Her proven experience in guiding and developing beloved gaming properties while maintaining their core identity allows her to expand the reach of World of Darkness in multiple locations.

Lanzaro has been a dedicated World of Darkness player since the release of Vampire: The Masquerade in 1991. Her combined passion as a first-time fan and expertise in amplifying player voice enable her to translate community desires into franchise development. As Creative Director, she leads the vision and IP development for World of Darkness’ story worlds across the transmedia catalog, including TTRPG sourcebooks, video games and other media. She ensures that the brand’s gothic-narrative and world-building remain bold, modern and true to its roots.

“World of Darkness has been my creative guide since the 1990s, and I’ve seen firsthand how these games create communities and inspire storytellers,” said Jess Lanzillo, Creative Director of World of Darkness at White Wolf. “My focus is on supporting and enhancing what makes these worlds special – the rich lore, the player influence, the mature themes – while making sure they reach everyone who loves them. World of Darkness is so much more than just games; it’s a cultural touchstone with a passionate community and incredible untapped potential.”

“Bringing Jess on board to shape the creative future of World of Darkness is a big win for White Wolf,” said Marco Behrmann, Executive Vice President of White Wolf. “She is a world-class Creative Director with deep roots in transmedia content development and a keen instinct for audience-focused storytelling. Jess’ experience makes her the perfect candidate to lead White Wolf in bold and ambitious ways. Jess is a key pillar of our growing studio and contributes a strong and clear creative vision from the heart of our team. Her arrival underscores Paradox’s longstanding commitment to White Wolf and our goal to make World of Darkness the number one horror entertainment brand in the world.”