The reason why Marvel movies have an audience: what the director of “Avengers: Endgame” said

Avengers: Endgame director Joe Russo has revealed why Marvel movies are so successful. The answer is obviously much simpler than you might have imagined, in the first instance.

It seems that the dose of humor in them makes all the difference in the world.

With $ 25.6 billion at the box office worldwide, MCU is the most successful movie franchise of all time in 14 years.

The secret of Marvel’s success, humor, is the director of “Avengers: Endgame”

A defining aspect of MCU is the sense of humor of the franchise, which dates back to the release of “Iron Man” in 2008. Because the film did not have a script developed and had to be based on the improvisational skills of Robert Downey Jr. ., it was concluded that a little humor could add value to the production. The bet was, without exception, and maybe won.

Moreover, the franchise cemented its path to success with “The Avengers”, the humor and intelligence of the script being the defining elements of the future success. Subsequent MCU movies attempted to follow the line. The comic elements are, at the moment, as appreciated by the public as the action scenes.

Russo reveals exactly why MCU movies have so much comedy in them and says that this is actually the key to Marvel’s success.

Joe Russo also testified that Marvel Studios President Kevin Feige likes to test Marvel movies to see if, and especially how the audience enjoys them.

“Well, Marvel’s secret is that Kevin likes movies to be fun, doesn’t he?” And the fun usually involves humor, and I think Kevin is very good at film testing – I think he likes to sit at the test screening and observe the audience’s reaction, “said Avengers: Endgame.