Adidas organizes a mint NFT for sneakers designed by a Web3 artist

With ” Trefoil Flower Mint Pass “, Adidas Originals will offer NFT exchangeable for a pair of sneakers physical named Campus 00s and imagined by the artist FEWOCiOUS.

June 22, on the OpenSea marketplace, Adidas Originals will launch the ” Trefoil Flower Mint Pass “which will enable you to buy a NFT – 4500 in total – exchangeable for a new pair of sneakers Campus 00s designed in collaboration with FEWOCiOUSa young artist described by some as the “little genius of crypto art”.

The holders of the Trefoil Flower Mint Pass will have the opportunity to get their hands on physical sneakers in the summer of 2023. Priced at 0.25 ethers – around 400 euros – NFT will also be upgraded to a digital twin of the product to be used in the FewoWorld and ALTS by adidas. We also learn that the Campus 00s will have a NFC badge which will also be linked to an NFT.

Working with Adidas is a dream come true. I can’t believe I was painting Adidas shoes myself in my bedroom four years ago and now I can officially collaborate with them,” enthused FEWOCiOUS.

Introducing @adidasOriginals x @FEWOCiOUS

Embrace a harmonious collision of perspectives as we step into a new frontier of collaboration with @FEWOCiOUS 👟

Having built a reputation for his bright aesthetic, the artist embodies a youthful energy that lives within the… pic.twitter.com/F10Q0nwQ75

– adidas Originals (@adidasoriginals) June 13, 2023

Adidas plunged into Web3 in autumn 2021 with its project Into The Metaverse in partnership with the Bored Ape Yacht Club collection of non-fungible tokens, which recently completed its final phase. Since then, the equipment manufacturer has multiplied its initiatives. In particular, it has launched an NFT collection with the Italian label Prada on Polygon.

His rival Nike recently presented a collection of digital sneakers called Our Force 1 (OF1), featuring its iconic Air Force 1 model.

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